Augmented Reality in the Classroom – Lessons Learned
Many companies with glitzy AR apps have come and gone; many educational use cases have been tried and discarded. Is Augmented Reality just the latest in an endless stream of educational technologies that don’t add up to more learning? Maybe. Beautifully rendered virtual images of the periodic table and human anatomy or spinning globes have failed to become standard…
Read MoreAdera Season Pass Available for iOS and Android
THE FIFTH AND FINAL EPISODE OF ADERA IS NOW AVAILABLE FOR iOS AND ANDROID Combining gorgeous graphics with classic gameplay, Adera is now updated and ported to all major gaming distribution channels Los Angeles, CA. July 12, 2018 – HitPoint Studios, a leading mobile game developer, has launched the fifth and final episode of its Adera…
Read MoreA True Turing Test
When the first smart speaker was announced by Amazon in 2014, I was unambiguously enthusiastic about its potential with kids. I immediately approached Amazon, then later Google about creating skills/actions for Alexa and Google Home. Sadly, I was told by both companies that they weren’t interested in children’s content because of privacy/COPPA concerns. Since my…
Read MoreThe Five Year Pivot
I was thinking about how to summarize this podcast about my life and career, and kept coming back to “Shit Happens, Pivot.” Basically I founded three companies in the interactive business, then went through gut-wrenching change about every five years in order to stay solvent. There were no roadmaps, no mentors…so naturally I made every…
Read MoreAdvice for Toy Inventors – Notes from Toy Fair 2018
I just returned from my favorite conference of the year, Toy Fair. I still enjoy many traditional toys (skip to the end of the post if you want to see my personal favorites), but this year I attended, along with HitPoint’s CEO, Paul Hake, to get feedback on our first connected toy prototype. It was…
Read MoreA Manager’s Guide to Augmented Reality
HitPoint Studios has its roots in game design and development, but we enjoy challenges of all sorts, and have increasingly been applying our expertise in computer vision to business problems. If you are considering using Augmented Reality or simply want to know what all the hubbub is about, check out this summary of the field…
Read MoreHeartland Series: Q&A with HitPoint Studios CEO Paul Hake
ESA spoke with CEO of HitPoint Studios Paul Hake about the advantages of being located in Greenfield, Massachusetts, and how his studio leverages the surrounding talent pool to focus on the technologies of the future. Edited for brevity not content. Showcasing the geographic diversity of the video game industry, the Heartland Series features interviews with…
Read MoreAriella Lehrer Joins HitPoint Studios as President
CEO of Legacy Games, Lehrer to Focus on Augmented Reality (AR) Opportunities with Long-Time Development Partner GREENFIELD, MA: October 10, 2017 – AR/VR, mobile and casual game developer and publisher HitPoint Studios today announced that Ariella Lehrer, founder and CEO of Legacy Games, will be joining the studio as president, effective immediately. The move follows…
Read MoreColor BlastAR Vibrant Launch Title for Apple ARKit!
HitPoint Studios Delivers Family-Friendly Paint-Flinging Fun to Color Your World; Aims to Enhance Traditional Backyard Play GREENFIELD, MA: September 20, 2017 – AR/VR, mobile and casual game developer and publisher HitPoint Studios today announced the launch of Color BlastAR, an all-age Augmented Reality game that leverages Apple’s new ARKit technology to bring zombies, other creatures…
Read MoreCrayola Color Blaster for Project Tango Now Available!
HitPoint and Legacy Interactive teamed up to develop one of the first Project Tango titles to hit the market! In the first chapter of Crayola Color Blaster, Zombies appear in a player’s house the must be blasted with Crayola colors to before the Zombies steal all your color! Additional chapters and themes will be released in the near…
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